Virginia Rovira is the founder and designer of the Virginia Vald label.
She was born in Barcelona and is of Andalusian origin. From an early age, she showed a particular interest in everything related to art, dance and design.
In the 1990s, her constant trips to Ibiza fuelled her decision to stay on the island where she had found her true home. In the course of a journey over the Mediterranean Sea one day, she was inspired to make some rough sketches that went on to define her new path: the creation of the Virginia Vald label.
After a few months and working completely on her own, she launched her design career from her dining room table, where she developed her first haute couture collection and, totally self-taught, she created her first collection of clothes in 2013.
She now channels her inspiration in an atelier on the island of Ibiza, where she develops her yearly collections, her exclusive haute couture designs and her unique bespoke bridal gowns.
Her innate style emerges from a contemporary bohemian and chic style, combining the fundamentals of adlib fashion with judicious simplicity and a daring, original and sexy vision that gives glamour, harmony, timelessness, magic and originality to the women who wear her designs.
As a businesswoman, she is committed to the “Made in Spain” principle, and 80% of her produce is made in Ibiza town, with the exception of the Couture, Haute Couture and Bridal collections and exclusive garments, which are made by a team of fashion artisans on the island of Ibiza, making her one of the few leaders of adlib fashion on a global level.
All this is a distillation of the savoir-faire that defines this sophisticated expert in giving customers a high-quality, made-to-measure service, embracing the spirit of the White Isle, Ibiza.